When I was at Catalyst in October of 2012 - I purchased a key in the Maker's Tent. I did not choose a "word" I wanted on my key instead I just looked for a cool key and thought I would let God take the word and send me on the journey to find a match for it. A lot more fun that way.
I ended up with the word FIGHT -- This past January my friend Jami decided she would make the attempt to stop smoking. I cannot imagine how ridiculously hard that would be. SO.. I passed on my key for her to wear during this FIGHT literally for her life!
She says it makes a big difference in keeping up the battle!